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This is the last post in my series about how to start your own blog. We’ve talked about free blogs vs. blogs where you own your domain name, how to set up both a free and self-hosted blog, and how to post pages and posts. Today, we’ll talk about plugins. Plugins are pieces of code that [...] Happy New Year! I hope everyone had a fun and festive evening last night – we did! Today, we’re taking it easy and waiting for the snow which is supposed to arrive this evening and last until Monday! This is part 4 in my series of posts about starting your own blog. As I’ve mentioned before, [...] Today I’ll walk you through how to start your own blog at WordPress.com. There are other free blog sites out there, but I prefer WordPress. It’s super easy, and since it’s free, you can try it, and if you don’t like it and decide that you’d rather have a blog with your own domain name, [...] These days, when you own a business, you almost have to have a presence on the internet. It’s usually the first place people look when trying to find products and services, and marketing surveys constantly list blogs among the top 5 tools for generating sales leads. To those of us who are not programmers, or [...] Now that summer is here, there are lots of outdoor events where you could be offering your massage services to pet owners: rescue group gatherings, agility trials and competitions, conformation shows, local dog group events, and more. Here is a list of things to bring when you’re setting up at an outdoor event: Calculator (get one with [...] It’s easy to get stuck when trying to come up with new ways to market your business. Below are a few more ideas for getting people to know about you and what you have to offer (see my post “10 Ideas For Marketing Your Animal Massage Business” for even more). 1. If you hear about a [...] Sooner or later you are going to need some marketing materials to hand out to people to let them know about your business. Business cards are a must, and I also created a 3-folded brochure, postcards and flyers for my business. Below is an image of some of them. I used Illustrator for mine, but [...] I received a question from a reader the other day, and as I was typing away answering it, it occurred to me that perhaps others could benefit from reading this as well. Patricia graciously allowed me to post her question and my answer, so here it is: Question Marketing your business is something you should be doing on a on-going basis – it’s always better to have too many clients (offer to put new clients on a waiting list if you can’t fit them in) than too few. Here are a few low (or no) cost ideas for how you might let people [...]  |
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